Leading up to Galaxy Unpacked, TM Roh, President and Head of the DX Division at Samsung Electronics, has shared the company’s vision for AI.
In an op-ed published on the 8th, President TM Roh discussed an advanced AI approach that goes beyond basic question-answering AI to deliver proactive, personalized experiences for users. He emphasized the importance of AI not just improving model performance but also providing tailored experiences for individuals. Essentially, President Roh highlighted the significance of ‘an AI that understands the user well, rather than just being intelligent.’
Roh also emphasized Samsung’s strengths, particularly its dedication to an open ecosystem that links numerous devices and partners through SmartThings, while also ensuring security measures.
Additionally, he mentioned using the ‘Knox’ security platform to safeguard information, aiming to secure both individual devices and the connections between them. By employing a ‘Personal Data Engine’ to process sensitive data on-device rather than externally, the company intends to offer users a reliable and personalized AI experience.
Furthermore, he hinted at advancements in device designs and the integration of AI in healthcare, suggesting that wearable gadgets could discreetly monitor sleep patterns and vital signs to promote healthier habits.
“The key to the next era lies not in having the smartest AI, but in delivering the most trustworthy and user-centric experience,” stated Roh. He added, “At the upcoming Galaxy Unpacked event, we will unveil the next stage of a personalized and seamless AI experience.”
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