Industry Analysis Resident Evil games engagement leapt 50% following release of Zach Cregger’s movie, but analysts say real value is in brand building by John Garrett October 7, 2026 by John Garrett October 7, 2026 0 FacebookTwitterPinterestEmail
Industry Analysis Goodwill Hunting: Consoles’ brand value and loyalty is being tested | Opinion by John Garrett September 12, 2026 by John Garrett September 12, 2026 0 FacebookTwitterPinterestEmail
Gaming Tech Tom Holland’s Spider-Man 2 Inspires New Finishing Moves in Brand New Day by John Garrett July 30, 2026 by John Garrett July 30, 2026 0 FacebookTwitterPinterestEmail
Events & Tournaments Hero Esports CEO Uses Cannes Lions Stage to Pitch Esports Brand Appeal by John Garrett July 3, 2026 by John Garrett July 3, 2026 0 FacebookTwitterPinterestEmail
Industry Analysis Roblox details how much creators will pay for brand integrations by John Garrett June 21, 2026 by John Garrett June 21, 2026 0 FacebookTwitterPinterestEmail
Industry Analysis Sanrio establishes in-house gaming brand Sanrio Games by John Garrett April 21, 2026 by John Garrett April 21, 2026 0 FacebookTwitterPinterestEmail
Global eSports Apparel, footwear and luxury brand partnerships in esports by John Garrett March 24, 2026 by John Garrett March 24, 2026 0 FacebookTwitterPinterestEmail